我的完美聽眾 My Avatar

想把網路廣播做好,有很多要學,很多步驟要遵從。JLD說首要之務是找出你的完美聽眾,一個特定對象,一個死忠粉絲,想像你的節目就是替他/她量身打造的!
To excel in podcasting is a lot of work and loads to learn. There are steps to follow too. Per JLD, the most important step is to find your Avatar – a specific listener, a diehard fan – and your podcast is tailored for him/her.

你的完美聽眾
1. 是男或女?如果是女性,她多大年紀?工作家庭狀況?日常作息?
2. 生活中有困擾嗎?每天為何事操煩?人生有苦痛或缺憾嗎?
3. 她與你的節目超有共鳴,得到很多啟發與鼓舞,進而改善第2項的不完美。
Your Avatar
1. Is a he or a she? If it is a she, how old is she? What is her marital status? Daily routine?
2. Does she encounter problems in life? What troubles her everyday? Are there pains or unfulfilled needs in her life?
3. Your podcasts resonate with your avatar. The content shared in the show inspires her so much that she is encouraged to apply it in daily life thus able to improve the situations listed in #2.

兩三周以來幾次提筆,總是霧裡尋她千百度。今天終於上鍵盤敲打,把她具體化。
In the past few weeks I tried to visualize my Avatar but she stayed blur in distance. Finally I’m here to punch the keyboard and make her materialized.

我的完美聽眾叫做凱蒂,43歲,已婚,在診所兼工接待員,一男一女兩個孩子,大的在準備申請大學,小的讀九年級,老公在貿易公司當業務經理。
Katie is my Avatar. She is 43 years old and works as a receptionist at a clinic. She’s married with two kids. The older is a boy and currently preparing to apply the college. Her baby girl is in 9th grade. Her husband works as a sales manager in a trading company.

一早送老小上班上學,凱蒂就趕去診所,五個小時後回來打理家務,準備晚餐,每天忙得團團轉,總是煩惱一堆,好像少了什麼,老是覺得人生不圓滿。
After seeing off the husband and kids every morning, Katie drives to the clinic where she works. Five hours later she rushes home to take care of household chores and prepares dinner. She works nonstop as a bee and constantly worries about things. She feels that something is amiss and that her life is not complete.

她的煩惱來自生活。老公抱怨工作上各種問題,她無法提出好的建議;兒子問要讀什麼科系,她左右為難,希望他適性發展,讀自己喜歡的,又想他選實用的科系,畢業後找工作容易;女兒情竇初開,很多疑難雜症不好解決;在診所時,病人傾吐病痛與私事,她不知如何也不願提出任何回饋。
Her troubles are from her daily life. When her husband Danny complains about work, she usually doesn’t have any good suggestions. She is on dilemma when her son Mark asks her opinion regarding possible majors and colleges for him. Should she encourage him to study what he is passionate about or something practical for the future?  Susie the daughter is experiencing her puppy love and has so many odd questions. At work, patients sometimes confide their pains, physical ones and personal ones, to her. She doesn’t know how  nor want to make any suggestions.

凱蒂畢業後就結婚,幾年前才第一次外出工作。她常常希望自己多些經驗,有更多智慧,幫助家人與患者,舒緩一些因工作、學業、病痛而來的壓力…
Katie has been married to Danny since after college and only started her first job a few years ago. She often hopes that she is more experienced and has more wisdom to help her loved ones and patients. To assist them in finding ways to release stress from work, school, and illnesses.

凱蒂就是我的完美聽眾,她固定下載「有道小館」,忙時一邊開車一邊聽,有空就在家看影片,順便做些筆記,事後分享給親友,或是適度提出建議。
Katie is my Avatar. She subscribes to DaoCafe and downloads the episode whenever one is available. If she is busy, she listens to the show while driving to places. When she has time, she stays home watching the video and takes notes. She shares what she learns with family and friends, or tries to provide suggestions accordingly.

針對「道」在日常中的運用,「有道小館」提供菜單如下:「入道小菜」、「學道小飲」、「修道主菜」、「道語小籤」、「開道外帶」。如果太忙,又不想錯過節目,「有道車窗」也提供快速服務,很棒吧!
Dao exists in our daily lives. The DaoCafe menu includes Simple Dao Entries, Tasty Dao Drinks, Main Dao Courses, Dao Fortune Cookies, and Dao Takeouts. If you are busy but don’t want to miss any DaoCafe episode, you can even order from Dao Drive Through. How cool is that!!!

「有道小館」邀請的來賓包括專業人士,可提供專業建議,也有跟我們一樣的平常人,分享特殊的人生歷練或想法。
DaoCafe guests include professionals to share their expertise in the show and everyday folks from all walks of life to share unique life experience and thoughts.

對「道與人生」有體悟後,凱蒂不再忙盲茫,生活中的煩惱變少,心靈也不再空虛。在目前的崗位上 — 妻子、母親、客服員 — 凱蒂也做到更好。
Starting to apprehend the role Dao plays in life, no longer does Katie feel  lost, being busy for no reason, or unable to see the true nature of matters. She worries less and feels empty inside no more. On her current positions – a wife, a mom, and a costumer service provider – she performs better too.

先生對工作的抱怨,凱蒂除了傾聽,也從不同角度提出看法,協助先生表現更圓融,創造公司與客戶雙贏的局面;她協助兒子搜集資料,討論系組特色與他個人特質的契合度;她跟女兒分享女生的秘密,還有青春期的甜酸苦辣!對診所的病患與家屬,她展現更多耐性,也更有同理心!
To Danny’s complaints about work, Katie now listens and shares her insides from other perspectives. It helps him be more tactful when dealing with colleagues and customers, and create more win-win solutions for all. Katie also acts as Mark’s Watson working out the process of college applications. They discuss the features of each college and major in turns of relating to his talents and interests. Katie and Susie spend more girls’ time together, sharing secrets and ups and downs for being a teenager. For customers at work, she shows more patience and compassion.

在學習助人的過程中,凱蒂對道的認知加深,智慧日與俱增。不論為人妻、人母、或是服務人員,她都更有信心,生活更加充實!
While learning to help others, Katie’s perception of Dao deepens and wisdom increases. She is more confident as a wife, a mom, and  a service provider. She lives a more fulfilled life too.

對所有相識的人,她推薦「有道小館」。希望大家跟她一樣,給自己一個機會,從糾結的日常雜務中,創造優質的生活,走出人生的道路!
She recommends DaoCafe podcast show to people she knows. She wishes that by giving themselves a chance to get out of the chaos life stores for them, they can build a life of quality and find their Dao within.

Dao Cafe
 

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